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As part of a unique collaboration with Sony Music, the brand new video for “Everyday People” by Sly & The Family Stone is comprised of more than 130 clips from the Shutterstock footage collection, along with a selection of archival images of the band. The video emphasizes the powerful message of the song by playfully depicting a day in the life of humanity. The São Paulo-based duo behind the video, Dimitre Lima and Renan Costa Lima, are award-winning visual artists who have been involved with a wide range of inspiring and innovative projects. They recently spoke with Shutterstock about the project, and you can read more about the making of the “Everyday People” music video!

A brand new music video for the classic track “Everyday People” premiered on Mashable today! This video collaboration between Shutterstock and Sony Music presents archival “animated” images of the band along with clips from the Shutterstock footage collection, emphasizing the powerful message of the song by playfully depicting a day in the life of people from all over the world, finding surprising threads of commonality across cultures which is the essence of the song.

“Everyday People” is part of Sly & The Family Stone four-CD box set, Higher!, which came out in August.

Watch the video premiere of “Everyday People” now at Mashable.

Check out parts 3 & 4 of Okayplayer’s exclusive Q&A with Sly & The Family Stone! We’re also giving away copies of the band’s new 4CD Higher! box set! Watch the Q&A and get the info on the giveaway: http://bit.ly/SlyNFam

Watch Part 1 & 2 of Sly & The Family Stone‘s recent reunion/interview, an historic conversation that took place upon the release of the definitive Higher! box set and found the band (sans bassgod Larry Graham) listening to the newly and lovingly remastered tracks and sharing the back stories of their creation.

View the videos and read more at Okayplayer.